“Creative China-Chinese Cultural & Creative Design Exhibition”is a long-term international cultural exchange initiative dedicated to fostering substantive collaboration between Chinese and Italian cultural & creative institutions. By showcasing outstanding creative works, hosting high-level international forums, and participating in the Milan Design Week Global Chinese Design Awards, the event aims to build a collaborative Sino-Italian creative ecosystem, establish an international industry platform, and systematically promote Chinese cultural products in European markets while enhancing global brand influence.

The year 2025 marks a pivotal opportunity for Sino-Italian cultural cooperation. "China Cultural & Creative" will provide comprehensive support throughout the partnership journey – from initial engagement to strategic collaboration – jointly witnessing new achievements and emerging opportunities in cross-cultural creative industry cooperation.

Organizers:

Art & Design Magazines

Istituto Pantheon Design & Technology

Beijing Outstanding Art Talents (Art & Design) Cultivation Alliance of Universities and Colleges

Supporting Units:

Beijing Design Week Co.,LTD

Creative Industry Working Committee, China Chamber of International Commerce

Co-Organizers：

Cultural Creative Design Committee of Chinese National Folk Arts and Crafts Association

Department of Visual Communication Design, School of Fine Arts, Tsinghua University

Milan Design Week China Week Organizing Committee

Contractors：

Beijing Keyi Digital Culture Development Co., LTD

Beijing ZV Design&Culture Co.,LTD